about me
I’m a marketing strategist with a foundation in copywriting and content-led growth, specializing in integrated campaigns across email, social, web, and lifecycle channels.
Over the course of my career, I’ve worked across retail, healthcare, eCommerce, and consumer brands, developing campaigns and content systems that connect storytelling with business goals. My experience spans brand voice development, editorial strategy, lifecycle marketing, and cross-channel campaign execution.
Today, I lead marketing across a portfolio of brands, overseeing everything from campaign strategy and messaging frameworks to content production and customer engagement initiatives. I’m especially drawn to work that sits at the intersection of creativity and strategy—where thoughtful storytelling supports measurable growth.
Brands and companies I’ve worked with include:
Shoot me an email if you’d like to explore working together.